A Cologne original since 1929
Between you and me, we’re a really sweet bunch.
We could start from scratch in the classic way now, and there is really a lot to tell, because with four generations and more than 80 years of company history there is a lot going on.
But we are in the middle of change and all eyes are on the future. In fourth generation Philip Hitschler-Becker has taken over the key to the candy cabinet and is actively supported by the whole family. The future will be even more innovative and lively. And of course colourful, cheerful and diverse, like a pack of Hitchies. We only put quality and good taste into the bag, no matter if Sour Dragon Tongues, brizzl Ufos or Bubble Gum Hitschies.
For all the progress, what remains unchanged, passion, tradition, experience, combined with the constant pleasure of developing sweet and sour innovations that will put a smile on your face and sweeten your life.
So now then, pull the pack open and be welcomed to the hitschler world.